Results

When all is said and done, results are what matter. Here’s a sampling of past successes produced for others in a variety of team situations.

BRANDING THE NEW WILLIAMSON COUNTY CHAMBER OF COMMERCE

In 2012, three Williamson County, Tennessee, chambers merged into one. Now they needed a singular, contemporary brand identity to reflect the vitality of the county’s business and lifestyle environment. (Full Case Study)


20/20 RESEARCH EARNED MEDIA

A three-year awareness building project helped this marketing research tech provider go from customary industry recognition to “I see you guys everywhere!”  (Full Case Study)


CAREHERE AIRPORT HEALTHCARE & RETAIL CLINIC LAUNCH

You wouldn’t think a medical facility in an airport would generate a lot of interest. But CareHere’s unique walk-in healthcare clinic and wellness store did when it opened. (Full Case Study)


FIRST FARMERS AGRICULTURE FORUM

With Tennessee farming having a record year, First Farmers & Merchants Bank hosted a day-long summit of state agriculture leaders to strengthen industry cooperation and draw consumer attention to the impact farming has on the state’s economy and the nation’s security. (Full Case Study)


BRIDGESTONE BLIZZAK ICE TIRE INTRODUCTION

The challenge was to demonstrate the need for ice tires in winter markets where all-season tires were popular. So why not drag race on ice? Doing so helped Bridgestone convince skeptical media and dealers of the need for ice tires… and bolstered sales of their newest product. (Full Case Study)


SATURN WELCOME CENTER

If you’re “A different kind of company,” as Saturn’s tagline implied, then a welcome center for the iconic brand should be an experience in innovation. A wide variety of communications strategies ensured Saturn’s new visitor facility was a fine example of that message. (Full Case Study)


NISSAN MANUFACTURING VIDEO BROADCAST SYSTEM

A greater urgency for internal video communications meant that Nissan needed to increase the number of videos its Communications team produced, while also decreasing production turn. So new technology — and documentable evidence to prove its value — was necessary. Once secured, a 150% increase in per-year, high-quality videos was the result. (Full Case Study)


TENNESSEE MEDICAL ASSOCIATION MEMBERSHIP RECRUITMENT CAMPAIGN

Need more members from a key target group? The Tennessee Medical Association used a combination of communications and solicitation strategies to surpass their membership campaign goal. (Full Case Study)


BRIDGESTONE WOMEN’S MARKETING PROGRAM

How do you entice your largest customer segment to overcome their hesitation about entering tire stores to buy more of your product? Educate them with one of their own. (Full Case Study)


NISSAN FAMILY DAY

So what if your single largest employee event gets upgraded and its audience increased while your event vendor goes bankrupt weeks before the show? You simply rely on a smart organization that’s quick on its feet to create your biggest success. (Full Case Study)

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